This is the second post in a series of weekly blog posts with tips to get the most out of translation industry events. As explained in the first part in this series, tips will be grouped into “before the event”, “during the event” and “after the event” for easy reference. Please feel free to post below and share your tip(s)!
Before the event
Tip 2: keep yourself updated
It is not uncommon for event registrants to forget all about an event after confirming their participation and until a week or two before the event takes place. This may happen due to work overload or simply because they believe there isn’t anything else they can do until the event happens. However, it is actually by staying up-to-date about event-related news that registrants will not only know more about the event (what is being planned, what has been changed or updated, etc.), but also apply some strategies to get the most out of it.
Here are some tips to stay up-to-date on industry event news:
Know, check and use event hashtag: in general, industry events have an associated hashtag (i.e. a word or phrase preceded by a hash sign (#), used on social media sites to identify messages on a specific topic) used by event organizers, presenters, sponsors and attendees to keep each other in the loop via social networks such as Twitter and Facebook (sometimes, event organizers may even create an event page on Facebook as well). If you are planning to attend an event, make sure you know the related hashtag and that you check it regularly to learn more about event latest news (changes in program, new social events being organized, etc.). Also, use the event hashtag to let others know your plans, the presentations you have decided to attend or the social events for which you have signed up.
- Join mailing list: industry events may also have an associated mailing list you can join. This will allow you to receive regular updates on related news in your email inbox, and even reply with questions or comments.
- Check event page: normally, industry events have a landing page that contains the most important information about the event and links to other pages containing details. You can add this page to your browser bookmarks and check it regularly to see if any announcements are being made there.
- Check and use forums: forums threads may be opened for specific events either on the event landing page or somewhere else (in social networks for instance). Check and track these forum threads to learn more about event news and use them to share your event plans and expectations, ask questions or schedule meetings with other attendees.
With the advancements in technology (social media and web tools), staying updated on event related news is easy and there is almost no excuse for not knowing what is going on with an event you will attend or how to get the most out of it. Make sure you use news resources to know more about any industry event in which you invest money so that such investment counts.
How do you stay updated on event-related news?
What strategies have worked for you? What haven’t?
The next part in this series will explain how to plan your event in advance. Just stay updated on how to get the most our of industry events!